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The simple truth is that web design and the website itself can play a big part in the success or failure of a small business. When a business opens it needs to rely on every avenue it can to help spread the word about the business as well as to draw in new customers and a good website design acts much like a Yellowpages by creating an online “listing” that brings current and future customers to it where they can find out about the business. Through the use of website design, SEO, social media, brand marketing and advertising, a website is able to create a clear presence that is just one more way for the public to hear about a small business and what it offers.

Using Web Design can Help a Small Business

The New York Times talks more about the ways a good web design can help a small business in the article “Good Web Design can Mean Good Business.”