Google announced last month that they are launching a new Google My Business App that provides a host of features that can help small business owners to easily manage their online presence and respond to customers.
Following are the biggest features and highlights:
Google has made it extremely easy to upload photos, create offers and add events by providing a post button. You can also update information of your business from the profile tab and it will instantly appear on the search as well as Map.
People can connect with you in many ways. They can message you, follow you, book a service or leave a review. From now on, you can see all of these customers in one place – The new customer tab. You can not only see but also respond to the reviews & post offers. Not to mention that you will get a notification when you get a new customer connection. Also, you will soon be able to respond to messages directly from the app.
The data that matters to you the most is now on the home screen itself. So you can now check how many new people interacted with your business, new connections & more in one place.
Here’s a short video:
Google My Business App is a very powerful tool that every business owner and SEO professionals must have. It’s easy to use and offers a lot of tools that make tracking, analyzing and making changes easy.
The other big news is that Google is about to launch a chat feature for Maps. So users can directly chat with business owners directly after searching for their business. Having a GMB app will help you with this feature as well.
If you have a WordPress site or manage one for others, then you need to stop everything & check the PHP version of the site. The PHP version 5.6 & 7.0 will no longer receive security patch from 31st December & 3rd December respectively, which makes them very prone to hacking.
WordPress has released data which shows that most of the sites are built on these two or even older version of the PHP. Only a limited few sites are using 7.1 or higher version of the PHP.
If you are not sure how to check the version of the PHP your site is built on, you can simply contact your hosting company.
To know the life cycle of the all the PHP versions, please see the below table:
Be informed that updating PHP is not that complicated. However, the outdated plug-ins & themes can make it a bit daunting. So we advise you to back up all your website before making any changes.
Not all the Plug-ins that you are currently using would be compatible with the latest version of the PHP that is 7.1 & higher. So before you even start to upgrade, make sure you identify all the plug-ins and themes that can be updated, and remove those that are not compatible with the latest version of the PHP. The PHP compatibility checker will help with just that.
It’s vital that you remove any plug-ins that are not compatible with the latest version of PHP because they pose a security threat. Upgrading your site’s PHP version will go like this:
In case you are stuck anywhere between the whole process, make sure to reach out to your hosting provider and ask them your specific question. Alternatively, you can also reach out to us. Our expert team we will be more than happy to assist you. Call us at (800) 379-2829 or contact us.
Did you know that around 90% of consumers research online before making a buying decision? Your online reviews play a major role in how a buyer makes a buying decision today. Have you checked your online reputation score?Click To Tweet
MyReviewEngine is a review management tool where your business can get more 5 star reviews and triple your sales. The system automates your review process and makes it easy to invite your clients to review your business, via email, SMS, etc. In addition to growing your reviews on auto-pilot, the tool also prevents negative reviews from being published online and be sent to you so you can handle that directly. There are several other features but those are just a few. Go here to run a review scan and check your online reputation.
Many potential customers come to these review sites to see whether or not they would like to come to your business. These reviews have a huge influence on their decision. You can boost reviews on these review sites just like these and even more!
Company Background: Chicago Controls (aka Landlord Thermostats) is an expanding nationwide company headquartered in Chicago IL. In business for over a two decades, Chicago Controls has its origins in a company started by founder Mike Lyle in 1996. The company’s goal is to provide landlord’s, property owners, and property managers tamper-resistant thermostats for their properties. The company has invested heavily in digital marketing to differentiate and to expand their presence online.
Are you getting the best return out of your digital marketing? Need an extra pair of eyes to review your online game plan? Let our experts take a look at your current state and do a comprehensive digital marketing analysis at no cost to you. Please call us at (800) 379-2829 or contact us today and we will get to work right away.